BODYFORM ULTRA GOODNIGHT [PMP 1.49] 8S

Bodyform Ultra Goodnight Sanitary Towels (PMP £1.49) 8s

Product Type: Ultra-Thin Nighttime Sanitary Towels with Wings

Pack Size: 8 Towels

Bodyform Ultra Goodnight towels are specifically engineered to provide maximum protection and peace of mind during the night. These ultra-thin pads feature a wider front and back design to prevent leaks no matter how much you toss and turn in your sleep. Equipped with SecureFit™ technology, the pad is shaped to fit your body’s unique curves, ensuring it stays snugly in place. This Price Marked Pack (PMP) offers premium overnight security at a clear, affordable price point.

Product Characteristics:

• Wider Front & Back: Specifically designed for nighttime use to catch leaks in any sleeping position.
• SecureFit™ Technology: Shaped to fit your body perfectly, providing a gap-free barrier against leaks.
• Ultra-Thin Core: Highly absorbent despite its slim profile, offering comfort without the bulk.
• Integrated Wings: Provides extra side protection and keeps the towel securely attached to your underwear.
• Roll.Press.Go™ Wrappers: Features unique self-sealing edges so you can wrap and dispose of used towels discreetly and hygienically.
• PMP £1.49: A visible value-for-money price point that encourages trial and repeat purchases.

Directions: Remove the adhesive backing and wings' paper. Press the towel firmly into the center of your underwear and wrap the wings around the sides. For a fresh night's sleep, use a new towel before bed. Dispose of in a waste bin using the Roll.Press.Go™ wrapper; do not flush.

Trade Benefits: The "Night" segment is a high-value sub-category of feminine hygiene, as consumers are willing to pay for the assurance of a leak-free night. This 8-pack PMP is a perfect entry-level SKU for convenience stores, offering a market-leading nighttime solution at a price that competes effectively with supermarket own-brands.

Brand: Bodyform | EAN: 7322542028056