CARE AQUEOUS CALAMINE CREAM 100G

CARE Aqueous Calamine Cream – 100g

Product Type: Topical Soothing Emollient

Pack Size: 100g (Tube/Pot)

Care Aqueous Calamine Cream is a mild, soothing topical treatment designed to relieve the discomfort of irritated or itchy skin. Formulated with Calamine and Zinc Oxide, it provides a cooling sensation upon application and leaves a protective layer on the skin's surface. Unlike traditional liquid Calamine Lotion, which can be messy and drying, this aqueous cream base is easier to apply, less prone to "flaking" off once dry, and helps to maintain skin hydration while calming inflammation. It is a household staple for treating minor skin conditions such as sunburn, insect bites, and nettle rash.

Product Characteristics:

• Dual-Action Soothing: Calamine and Zinc Oxide work together to reduce redness and provide a mild astringent effect to dry out weeping irritations.
• Non-Messy Formula: The creamy aqueous base stays in place better than liquid lotions, making it ideal for targeted application.
• Cooling Relief: Provides instant cooling for "hot" skin conditions like mild sunburn or prickly heat.
• Multi-Purpose: Effective for a wide range of family ailments, including chickenpox itching, insect stings, and general pruritus (itching).
• Fragrance-Free: Formulated to be gentle on sensitive or already irritated skin.

Directions: Apply the cream liberally to the affected area of skin as often as required. Note: For external use only. If symptoms persist, or if the skin becomes more irritated, consult a doctor or pharmacist. Avoid contact with the eyes and lining of the mouth/nose. Store in a cool, dry place.

Trade Benefits: This is a high-volume "Medicine Cupboard" essential. As a value-driven alternative to branded soothing creams, it offers excellent margins for the retailer while providing the consumer with a trusted, traditional remedy in a modern, easy-to-use format. It is a key SKU for the "First Aid" and "Sun Care" categories.

Brand: CARE (Thornton & Ross) | EAN: 5011309027419